All say peers such as friends, don't want to fight each other. But in today's market economy developed, integration ceiling broad prospects, no one can take over the market. So as clever integration ceiling enterprise, should be good at using competitors improve their, refused to vicious competition and the nasty. There is no lack of integrated ceiling industry competitors, each brand is rivals, but here is not to find a good competitors to you and your partner together a life-and-death, separated, strategically speaking, you find it, you have won.
So-called vicious competition is refers to the friends don't know how to respect their opponent not enemy in the unilateralism of thinking breeds hatred of competitors, "subtlety marketing", "violent marketing" etc are also made.
One, to find a good opponent
There is no lack of integrated ceiling industry competitors, each brand is rivals, but here is not to find a good competitors to you and your partner together a life-and-death, separated, strategically speaking, you find it, you have won. Can imagine, if you talk to liu xiang, a game, even if lost, can also be famous, it is lose, in the form of the essence of win. Latecomers - this is called market strategy. Reporter think no matter where this strategy have been using the art. , of course, this strategy used in the integrated ceiling industry has two requirements:
1, no matter in the quality of your product or process such as above and you choose not too wide.
2, the spread of the media. Otherwise, the face could not ride on the straight but step by step into the abyss.
Second, the Allies and opponents do
If I ask you, who is a McDonald's in China? Most people will not hesitate to tell me it's KFC, this answer only half right, because most of us have seen their opposite sex, while ignoring their unity. If you are standing on the position of try to deal with the problem of Chinese food? It is obvious they are Allies relationship, this also confirms the old saying - "no permanent friends, no eternal enemies, only permanent interests".
Three, let opponents sedan chair for you
"Shanzhai culture" on the domestic market of popular, this can only say that the lack of creative thinking processing manufacturing under helpless, can't stop. Take the integrated ceiling, and then enter the market to become what the desire to buy integration ceiling mode. But even integration ceiling such individual character is dye-in-the-wood, uniqueness of product also is emulated by others.
Integration ceiling often present a kind of new style, craft, material, not consumers, the first thing you notice it. Don't blame others copy, nobody follow suit is impossible. Want to know what's greatest achievement is someone to follow. "Everybody material high flame" great performance on such behavior. To learn how to deal with others rushed to imitate their products, marketing mode, service characteristics, etc. Don't complain about the opponent how to copy you, you should be happy, there are so many people waiting for you "... ".
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